(Senior) SEO Specialist

il y a 2 semaines

Brussels, Belgique Shyfter.co Temps plein

Tasks
- Development and execution of successful SEO strategies
- Team management of freelance content writers & translators
- Guide copywriters through keyword research & editorial guidelines
- Recommend fixes for technical SEO issues
- Optimize search copy, website content, and landing pages.
- Implement updates into our WordPress public website
- Oversee off-page optimization projects (e.g. link building, link baiting)
- Gather relevant keyword idea & research
- Report on aspects of SEO such as traffic and rankings٫ collect data
- Optimize campaigns through work with social media and PPC teams
- Remain current on SEO trends as well as integrated marketing trends
- Continuously measure and improve content performance; create reports leveraging Google Analytics, Search console, HubSpo
- Build and maintain editorial calendar and written guidelines
- Work closely with senior leaders, marketing teammates, and other departments to create effective communications strategies that articulate our product’s core benefits properly and consistently
- Interact with content specialists, graphic designers and internal/external team members to create and review all content & ensure consistent message
- Management of all creative resources including designers, writers, and other agency personnel
- Build and track benchmarks for measuring success and ROI
- Ensuring that site performance analysis, SEO tactics and media insights are continuously used to optimize content development on behalf of business partners

**Requirements**:

- Knowledge of standard and current SEO practices
- Bachelor or Master in marketing, communications, journalism or related discipline
- 3-5 years of SEO experience
- Strong communication skills
- Excellent grammar, punctuation and spelling skills
- Experience with WordPress
- Strong experience with relevant tools (e.g. SemRush, MOZ, ahrefs, Majestic SEO, Screaming Frog, ) and web analytics tools (e.g. Google Analytics, Data Studio, )
- Strong knowledge of content marketing strategy and channels
- Ability to analyze and present content and social performance
- French speaking native, with good english oral and written communication skills; dutch knowledge is a strong plus

**KEY EXPERIENCES AND COMPETENCIES**:
S/he will be responsible for driving all metrics around SEO to improve ROI.

**Benefits**:
We offer you a full-time contract (CDI) with a top market inlined salary.

On top of that, you will receive a whole range of additional benefits, such as meal vouchers, a mobility bonus, a 13th month, performance bonuses, etc...

We love our employees and you will be fully covered with Alan, the best health insurance in town.

You will also have plenty of time off to relax with a lot of dayoffs : )

We put at your disposal a whole series of online tools to perform, you will see it is important to be well equipped.

We also offer you a first-class tech environment and a great working atmosphere. More important, you have a real opportunity to develop yourself in a hyper-growing startup.

For this position, when you are not home-working, we would be happy to work with you in our offices at M-Village Brussels.

Shoot your CV with a little word about you and why you are interested in joining Shyfter. Your CV will remain confidential and will not be shared with anyone outside the company.

At Shyfter, it's not just about planning, we are building the future of HR, we have a very strong vision of what we want to achieve, our goal is simple: we want to be the best in the industry.

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