Marketing Specialist
Il y a 5 mois
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow—people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
**Job Summary**
The Marketing Specialist role in e-commerce will be part of the team that defines, implements and supports growth strategies in B2C and B2B ecommerce for UPS Europe Region.
He/She will be responsible for integrating marketing data and information from multiple sources using qualitative and quantitative approach to evaluate market opportunities and trends.
This position works cross-functionally to analyze and interpret information in response to ad-hoc requests as well as aligning requirements and facilitating project development.
**Responsibilities**:
- Develop structured analyses to formulate recommendation for capability development or product enhancement
- Review multiple data sources to validate accuracy of data included in reports
- Efficiently and effectively summarize information, trends, implications and analyses using graphs, charts, and text to inform management and initiators of requests
- Develop compelling storyline and presentations
- Presents findings internally to keep workgroups informed and up-to-date
- Collaborate with IT, engineering, product and marketing team to translate business requirement into technology requirement
- Prioritize parallel activities and ensure project timeline
- Monitor product performance by conducting qualitative and quantitative analysis and continuously monitoring KPI to improve
- Partner effectively with marketing, engineering and sales to create assets and ensure effective internal training
- Collaborate with communication teams to create compelling value proposition and collaterals
**Qualifications and Skills**:
- Good understanding of market trend, competitive landscape, merchant and customer need in B2B and B2C e-commerce market
- Familiar with tools and methodology to conduct market research and surveys
- Good understanding of technology and its relevance in business
- Be the champion of voice of customers
- Strong qualitative and quantitative analytical skills
- Stakeholder management skills; comfortable working in matrix organization and ability to influence decision making
- Ability to think strategically and tactically, and the ability to navigate between the two
- Good project management skills
- Strong presentation and communication skills
- Willingness to learn new things
- Proficient with basic or advanced data analytics tools, such as Excel, Access, SQL, PowerBI, Tableau, Adobe Analytics etc.
- University degree - preferably in Business, Engineering and Computer Sciences
- Master degree preferred
**Employee Type**:
Permanent
UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
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