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CRM Data Analyst
il y a 4 semaines
**Position Summary**
- Do you have a passion for data, insights, and coffee? Do you want to work together with energized teams towards the most performing plans for the Belux market? By joining our CX&I team, you will be working on customers insights, analytics but also designing campaigns in the latest Marketing technology tools._
**A day in the life of a CRM Data Analyst**:
- In charge of B2C Marketing campaigns' post-analysis (return rate, segments’ behavior, incrementality, uplift generated, communication's impact)
- Perform statistical analysis through different tools (Nespresso is working with Adobe, Knime, Snowflake, PowerBI) and present recommendations to the business.
- Assessment reports for all major promotional and communication activities
- Ad hoc analysis for internal departments (such as boutique and e-sales)
- Continuously supporting on segment creations in Adobe campaign
- improving the customer journey via Adobe (AJO) creating real time personalized flows
- Will be the HQ contact / SPOC for the new Marketing technology (Adobe project)
**Meet the team**:
The Nespresso Marketing team consists of 17 persons operating in 4 distinct teams: Brand, Product, B2B and Customer experience & insights. You would be part of the later one which is a dynamic analytical team of 5 persons. The CX&I team collaborates with all the departments (Channels, Demand & supply, B2C) to nurture the company with insights thanks to Nespresso’s direct to consumer model. Our team is also the guardian of net acquisition and subscription on top of insights.
**What will make you successful**:
- Degree in mathematics/statistics, or economic studies with large quantitative component.
- 1-3 years’ experience in data / analytics related activities in a business-oriented environment.
- Knowledge about Adobe campaign and Adobe experience platform.
- Understand the SQL language (or having experience in coding).
- Master OS office (Excel, PowerPoint, Word) and Power BI.
- Fluent in Dutch and/or French AND English is mandatory.
**Benefits**:
- A full-time position located in Brussels.
- Hybrid working (2-3 days / week homeworking).
- Excellent benefits, including an annual target bonus.
- A variety of professional trainings and development programs.
- Various career opportunities, both in Benelux and internationally.
- Professional working environment, team spirit, company pride and passionate colleagues.
- You will contribute to make Belux a better coffee place
**Any questions?