Marketing Manager
il y a 2 semaines
**Purpose of the Job**:
As Marketing Manager, you will contribute to the definition, coordination and execution of Marketing plans, initiatives & approaches for the local market.
The marketing plans are developed on market-level and based on both group-wide priorities from the Quintet Marketing strategy and complementary local business needs.
The Marketing Manager supports corporate BAU / project-related activities where Marketing has an involvement, is part of bringing to life Marketing plans/initiatives/approaches locally. She/he works daily with the local Head of Marketing, engages closely with the wider Marketing team group-wide, and interacts often with the front office and client advisors, and manages relationships with other functions as required (compliance, CIO & GPS, etc.)
**Key Accountabilities**:
KPI areas
- Generate business impact from events organized
- Raises brand awareness / preference / reputation
- Generates marketing qualified leads
- Improves customer experience, satisfaction & NPS
- Supports optimization of marketing infrastructure & processes
- Grows the profile of the marketing team (accountability, professionalization, image/impact v-a-v rest of organization)
- Is compliant and adheres to risk management policies
- Is appreciated by other colleagues and acts as one team (partnership values)
Day-to-day activities
- Supporting the improvement of customer experience and the establishment of effective and engaging marketing and client communication for the local market.
- Implementing of a coherent and effective Marketing strategy for the local market, in line with the Quintet Group Marketing strategy.
- Supporting the function’s transformation into a strategic competence centre for growth and client intelligence, increasing the number of marketing qualified leads.
- Increasing awareness of the Quintet brand in the local market and the introduction of a single brand across the group, while safeguarding the firm’s commercial and reputational interests.
**Knowledge and Experience**:
- 5 to 10 years of experience in relevant field
- Change management experience: ability working in a transformation environment open to change; self-starter, resilient, flexible, growth mind set. Strong on delivery, result-oriented, hands-on skills.
- Digital expert: Affinity with digital marketing.
- Events organization experience
**Attributes and Qualities**:
Communication, collaboration & interpersonal skills: Ability to follow up on the company’s marketing strategy, both internally and external-ly. Ability to build strong relationships across the business and func-tions.
Strategic & creative: A solid Marketing professional with both a strate-gic and tactical mind set who can work closely with the Marketing management team, other Marketing team members and relevant stakeholders on market level to drive a successful marketing and com-munications strategies and initiatives for the firm, specifically for the local market
**Technical Skills**:
Demonstrable ability to execute a B2C and B2B marketing campaign, and delivery of branding and communications strategy in the local market.
**Languages Skills**:
- Fluent in French or Dutch
- Good level in English
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