Content Marketing Manager
il y a 1 jour
**Do you want to lead and execute a content strategy targeting Fortune 500 companies ?**
As Content Marketing Manager you will work in close collaboration with Julien, our Head of Marketing, Quentin, our Growth Marketer, and Marta, our junior marketer, to develop and scale our content throughout the marketing funnel. If you like to design the content strategy as much as implement it and you have an affinity with technical products, you are welcome in our team
As an experienced communication expert, you will be responsible for these 3 areas:
**Market and user research**
- Deeply understand our audience, their pains, and their challenges through customers interviews and close collaboration with the sales team
- Conduct research on the competitive environment, gathering market data, and finding relevant topics for content creation based on the results.
**Brand awareness and media**
- Define our brand strategy
- Manage the production of our design assets
- Ensure our brand presence through social media, PR and fairs
**Content writing and campaign management**
- Define our tone of voice and writing style
- Inspire and contribute to the development of engaging content : From blog posts to white papers, video to customer cases, webinars to sales pitches, web pages to ads. You’ll generate business content for our decision-maker audience and technical content for our users. To do so, you can rely not only on your writing skills but also on our team of developers, find the right experts to interview, hire freelancers and internal copywriters.
- Create marketing campaigns around content clusters, deliver the right assets to publish this content on all channels and train the sales team on the campaign’s messaging
**What we offer**
- We are scaling up fast. As the company grows, you will have the opportunity to build and lead the content marketing team. We’ll give you the opportunity to learn and grow through intensive training and coaching. Hang on to your seat, you’re in for the ride of your life
- A great bunch of open-minded colleagues (or should we say friends ?)
- The opportunity to work for a fast-growing and financially healthy SaaS company
- An international environment with the world as your playground
- A super cool office in the heart of Brussels with a view over the whole city
- After-works and team buildings on a regular basis
- Master level in marketing, communication or journalism
- 3+ years of experience in a senior position in the field of marketing and content
- Proven hands-on experience in creating great content that fuels exponential growth
- You can write in English at C2-level
- You have strong organisational skills and you’re data-driven
- You are a team player who can collaborate well with designers, sales, customer success managers and developers
- You have a strong affinity and understanding of technical topics
- You are a natural storyteller with a keen eye for design
- You have a valid EU work permit
- Bonus points for:
- Experience successfully scaling B2B/SaaS
- Experience in technical writing or user research
- SEO knowledge
- Wordpress or Hubspot
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