Digital Operations Officer
il y a 3 semaines
**Company Description**
**_
At Sobi, each person brings their unique talents to work as a team and make a difference. We are dedicated to developing and delivering innovative therapies to improve the lives of people who live with a rare disease. Our edge comes from our team of people and our commitment to patients.
Here at Sobi, our mission and culture get us excited to come to work every day, but here are a few more reasons to join our team:
- Competitive compensation for your work
- Emphasis on work/life balance
- Collaborative and team-oriented environment
- Opportunities for professional growth
- Diversity and Inclusion
- Making a positive impact to help ultra-rare disease patients who are in need of life saving treatments
**Job Description** Core responsibilities**:
- Create, update and guide digital assets through approval for cross-channel use.
- Develop and execute comprehensive digital engagement journeys
- Plan content across digital channels.
- Plan, write, and post social media content.
- Develop communication campaigns and materials.
- Be the key contact for global digital/IT and IS teams.
- Evaluate and engage with global/local digital service providers.
- Develop individualized customer journeys based on CRM data.
- Build Closed Loop Marketing (CLM) content linked to CRM and Veeva.
- Implement SEA/SEO to increase digital conversions.
- Evaluate new social and digital channels and implement as agreed.
- Assist in executing digital communications for patient access/community engagement
**Structural responsibilities**:
- Drive Share of Noise (SoN) for our brands and indications.
- Participate in global and local relevant marketing/operations meetings.
- Develop and coordinate long-term omni-channel content plan.
- Analyze data to report on marketing campaign effectiveness and drive adaptations.
- Drive digital optimization and contribute to multi-channel brand planning.
- Stay updated on digital pharma developments and share best practices
- Innovate and experiment with new techniques and technologies.
- Coordinate with digital service providers and medical medi
**Qualifications** Skills Required**
- Familiarity with SEO/SEA strategies and tools
- Knowledge of (digital) compliance and regulatory requirements in the pharmaceutical industry in Belux
- Strong understanding of CRM systems and data analysis.
- Experience with social media management and content creation.
- Operation of AI tools to enhance digital marketing efforts
- Act in a compliant manner:
- Constantly be alert for / monitor the use of drugs and adverse events reported by healthcare professionals in accordance with the current law requirements. Ensure accurate medical information towards the Health Care Practitioners according to and in compliance with the company’s strategy, with the company’s policies and with current regulations.
**Qualifications**
- Minimum a bachelor's degree in Digital Marketing, Communications, or a related field.
- Proven experience in digital marketing operations (projects, campaigns), preferably in the pharmaceutical industry.
- Basic (para)-medical knowledge or interest, with the ability to develop scientific knowledge related to our disease areas and products
- Experience in working with healthcare professionals (hcp's) and understanding their unique needs and communication preferences
- Strong analytical skills to interpret data and optimize digital campaigns
- Ability to manage multiple projects and meet deadlines.
- Innovative mindset with a willingness to experiment and drive change.
- Strong interpersonal skills to collaborate with cross-functional teams, including global marketing/digital/IT & IS teams, and external digital service providers
- You’re a proficient in English, French and Dutch (written and verbal)
**Additional Information**
All Sobi employees need to demonstrate behaviors in line with Sobi's core values: Care, Ambition, Urgency, Ownership and Partnership. Are you ready to be on the Sobi team? Come join a culture that empowers every person to be the person that makes a difference for rare disease.
**Why Join Us?**
We are a global company with over 1,700 employees in more than 30 countries and are committed to the societies where we operate. With a deeply skilled management team directing our day-to-day wins, and a Board with a stellar track record, we’re ready to take on the world’s diseases, ailments and adversity. Our people believe they have the power to make a positive impact in others’ lives because that’s exactly what we do here. If you’re seeking a career that taps into your talents in a way that makes the world a better, healthier place, we just may have a job for you.
We know our employees are our most valuable asset, and our culture conveys that. We offer a competitive benefits package, to support the health and happiness of our staff.
**Sobi Culture**
At Sobi, we refuse to accept the status quo. This is because we have witnessed first-hand
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