Marketing Manager

Il y a 2 mois

Antwerpen, Belgique Made. Temps plein

-We Define, Design, and Deliver What's Next. At Made, innovation isn't just what we do; it's who we are. We specialize in transforming ideas into impactful, user-centric solutions. Our expertise lies in bridging the gap between cutting-edge design and digital transformation.
As Marketing Manager at Made you have a key role in driving awareness, engagement and success for the company. To be successful in our context you will need to adapt and evolve strategies based on the company's evolving needs and the dynamic nature of the innovation industry.
The role is multifaceted, involving a range of responsibilities, including following:

**Experience**
3+ years

**Location**
Antwerp

**Team**
Marketing
- Your responsibilities
- The focus areas will be..
- **Content Strategy**
- Create a content strategy that aligns with the company's goals and resonates with the target audience.
- Create a content strategy for our audiences Manage a team of experts that creates lead magnets
- Create content snippets out of this magnets
- Distribute content to get most of the engagement

**Digital Marketing**:

- Implement digital marketing campaigns to increase online visibility.

**Website management**
- Update content in our CMS tool
- Measure website performance and userflows
- Work closely with developers for new dev. requests

But will also include..
- **Brand development**: develop a brand identity for our company and ensure brand consistency across all communication channels together with the design team.
- **Lead generation**:develop and implement strategies to generate high-quality leads for the company. Find and set up new channels and ads that generate leads.
- **Event management**:plan and execute events to showcase the company’s innovations. Attend industry conferences and networking events.
- **Collaboration**:work closely with the hubs & innovation teams to understand and effectively communicate the company's offerings. Foster a culture of creativity and collaboration within the people working on and contributing to the marketing goals.
- **Budget & Analytics**:Establish key performance indicators (KPIs) to measure the success of marketing efforts. Regularly analyze and report on marketing performance, adjusting strategies as needed. Develop and manage the marketing budget effectively.- Is this you?
- As a person
- You’re like an **innovation journalist**:you love to hunt for good stories and visual content and you don’t settle until you find what you need.
- We don't have to explain to you why and how content marketing works, why marketing automation exists or why we should invest in organic traffic. **We are open to learning from you**:

- You like to talk with and challenge our directors and team members and use their knowledge and insights to your advantage, **you are our spider in the web.**:

- You have an **entrepreneurial spirit**.
- Motivated, proactive, creative, and inspiring.
- A team player but you can work autonomously, as you are our marketing department
- You represent our values**:made for boldness, made for impact, made togethe**r**

Marketing experience
- You have **more than three years **of relevant marketing management experience.
- You preferably obtained a Bachelor or Master degree in Marketing or Communication
- Your **English **is fluent both in speech and writing.
- Social media has no secrets for you.
- You have an entrepreneurial spirit.
- Familiar with tools such:

- CRM systems (Active campaign, Hubspot, Zoho,...)
- Advertising (Meta, Google, Linkedin,...)
- Html and CSS
- Automations (Zapier, other,...)
- Experience in the field of design and/or innovation is a plus, but not a must
- You preferably obtained a Bachelor or Master degree in Marketing or Communication
Never not learning
You’ll continuously learn new things and upgrade your expertise through Knowledge Sharing Sessions and Meetups.

Multidisciplinary teams
You’ll work in a self-managed team, backed by colleagues eager to tackle the most complex challenges, together.
Fun
Need a break? Enjoy our team events or challenge colleagues for table tennis, table football or darts. Or just take a shopping-break.
- We offer
- A crucial role in developing Made’s Marketing team.
- To work in an organization that is all about exciting change and positive impact.
- A competitive salary and fringe benefits.
- Room for personal development and growth.
- The opportunity to attend events and conferences.
- New & Chew knowledge sharing and beers on Friday We love an open culture where hard work goes hand in hand with lots of fun.

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