Demand Manager Belgium
il y a 1 semaine
**What we offer**
The Midmarket (MM) segment represents SAP’s fastest growth opportunity, particularly in Cloud. To accelerate market share in MM, it is of strategic importance to build and constantly improve a world class Demand Engine through a data driven and innovative approach.
**Role overview**
The Demand Manager is responsible to drive, orchestrate and constantly improve the Demand Generation for the Belgium Market Unit. The Demand Manager drives a data driven and best practice approach for Demand Generation.
She/He is the End to End owner of the Demand Strategy, Plan and Execution, Orchestrator of the sources of demand (Sales, Business Development, Marketing, Channel) and Demand Generation best practices. Responsible for execution of campaigns and programs.
The demand manager is a Demand Generation expert and advisor that drives innovation and change through stakeholder management and communication.
We are looking for a data-driven, strategic person who can also "roll up their sleeves" to do the work necessary to execute demand generation vision
This role requires strong business acumen and being well-versed in integrated demand generation, sales, campaign planning, digital marketing and project management best practices.
**Duties and Responsibilities**
- Build and improve the Demand Engine that supports all customer facing roles to achieve the best possible quality pipeline and ensures at the same time a constant 4x Cloud Coverage. Build content/campaigns that generate high open and response rates from prospects and customers
- Drive the necessary steps to implement the data driven demand planning and execution process in the business unit with the buy-in of key stakeholders, based on the global Demand Management Framework (Discovery, Planning, Execution, Steering) and individual best practices.
- Orchestrating Demand Generation planning and execution across all Demand Generation Functions: closely align with Value Added Team, Sales Operations and Marketing, to analyze market opportunities and identify pipeline gaps. With that insight, then closely align with Sales, Sales Development Executives, Marketing and Partner
- Management to build and drive demand generation plans to provide solid pipeline coverage and conversion.
- Align with Sr Sales Leadership to create and drive execution of a Demand Generation plan to close the gap to 4x coverage in the dimensions current quarter plus one (CQ+1) up to (future) four rolling quarters (F)4RQ
- Build bridges and communication between departments as well as between Digital Hub and MU to foster Cross-pollination and creative demand generation strategies leveraging all stakeholders.
- Provide visibility into ongoing and future Demand Generation activities, share results with all stakeholders and generate insights to fully exploit market potential.
- Review DG practices for continuous process improvement, drive simplification and provide feedback to stakeholders: Implement best practices, lead projects to continuously innovate and simplify with technology.
**Work Experience & Skills**
- A senior professional with 7+ years’ experience in Marketing, Sales or Sales Operations
- Strong team player with excellent communication, relationship building & presentation skills at all levels of the organization and ability to develop and maintain relationships within C level/management team. High impact personality, good networking skills
- A results-driven leader who possesses strong organizational, business strategy, Planning and program/project management skills. High level of innovative thinking, inspirational change management ability
- Proficient understanding of SAP, its products and solutions, partners, markets and competition.
- Service-oriented attitude and ability to thrive in a dynamic, fast-paced environment. Enjoys working under pressure and deadlines.
- An ‘energiser’ who brings a sense of purpose and fun to building a pipeline culture.
- English is a must, Fluency in Dutch and/or French are highly recommended
***
**Location**
Barcelona or Belgium
**We are SAP**
**Our inclusion promise**
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Requisition ID:331004 | Work Area: Sales | Expected Tr
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