Communication and Digital Marketing Specialist

il y a 4 semaines


Evere, Belgique Macq Temps plein

**About Macq**

We are a family business founded about a 100 year ago in Brussels. Macq brings together engineers, designers and (IT) experts with one common goal:
**Managing Smart Mobility for Health, Safety, Security and Environment**

**Job description**

Are you a **true expert in online marketing** across various digital channels?
Do you want to help define the **digital marketing mix** of our products and services?
Are you passionate about the world of digital communication in general and **social networks** in particular?

**Become a Communication and Digital Marketing Specialist at Macq and make a difference**

**What will you take care of**:
**Our website**
- As a storyteller, you bring our range of products and services in a beautiful story to our customers and partners
- As a strategist, you draw up and execute a digital marketing plan
- Based on the marketing calendar defined, you keep the website up-to-date, add new products, create inspiring landing pages with a clear call-to-action
- You manage marketing campaigns from A to Z in cooperation with the sales team
- You analyze data from Google Analytics and set the necessary actions
- You coordinate the performance marketing, taking care of the development of the SEA/ SEO strategy
- You are in charge of the community management: your objective is the qualitative growth of followers on online channels

**Your copywriting duties**
- You **write/translate** all types of content (social media posts, articles for LinkedIn, newsletters, web pages, material for marketing campaigns etc.)
- Write/edit operational **content **based on input from internal stakeholders
- You produce **high-quality** operational communications and documentation
- You are responsible for the content of our **newsletters **to clients and partners

**Regarding social media**
- You are in charge of social media management (weekly posting on Linkedin, specific campaigns on social networks, management of LinkedIn Sales Navigator)
- You create documentation for our sales team,maintain et update it

**And about Internal communication**
- You collect information in order to write a monthly **internal newsletter**:

- You prepare **big meetings** gathering all the employees
- You manage and improve our **intranet**:

- And many other things

**Why are you our furure colleague**:

- You have a **degree in digital marketing** or equivalent by experience
- You have at least **2 years of relevant experience** in a similar position
- You have proven experience in drawing up s**ocial media marketing plans** and elaborating social media marketing posts and actions
- Thorough knowledge of digital **marketing tools**: Google Analytics, SEO, SEA, Google ad
- You demonstrate an excellent command of the **English **language
- You are **Data-driven** ; you make analysis of results on a regular basis and suggest adjustments when needed
- You are a **good writer**, with a feel for communication and can explain complex matters in plain language

**What we offer**:

- Contributing to a higher common goal

**Leveraging Mobility Infrastructure for better Health, Safety, Security and Environment**
- A high-tech environment full of creative and technical talent
- A varied job where you continuously improve your knowledge
- A competitive salary complemented by extra-legal benefits
- Working in a flexible context
- A rich soil and guidance for the development of your career

Do you want to join a company that combines **human scale** and exciting projects? Then you are at the right place

**Benefits**:

- Retirement plan

Schedule:

- Monday to Friday

**Language**:

- Dutch (required)

Work Location: Hybrid remote in 1140 Evere


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