Commercial Excellence Business Analyst CRM Emea
il y a 2 semaines
Abbott Medical Devices is recruiting a Business Analyst - Commercial Excellence Cardiac Rhythm Management (CRM) EMEA to be based in our EMEA Headquarters in Zaventem, Belgium.
Role and Responsibilities:
- **_ Customer Relationship Management tool support_** by becoming a Salesforce and PowerBI expert and understanding how the platform works, what is the best way to develop and use it, and how it integrates with other systems.
- **_ Tools deployment_** by implementing new tools or relaunching old tools to the commercial organization, overseeing requirements gathering, testing and roll-out.
- **_ Performance reporting_** - Elaborate the information collected to analyze performance, identify opportunities and create insights, generating KPI reports for the ELT and the Sales and Marketing teams; identify trends and translate insights into solid recommendations based on benchmark data, experience, and/or other sound references, recommending corrective actions as appropriate;
- **_ Segmentation & Targeting_** - Perform account/customer segmentation analytics and creates account targeting reports; work with regional and local marketing teams to identify key customer targets
- **_ Incentive design and analysis_** - evaluate the effectiveness of existing incentive plans and recommend changes where required in collaboration with the US team
- **_ Training_** **_and_** **_End_**-**_user support _**
- **_Collaboration_** - collaborate with key business partners: ELT, EHQ Marketing members, Marketing Communication & Digital, Sales & Marketing members in EMEA regions, IT Business (local & global), Finance. Understand downstream needs (Field) and upstream needs (EMEA HQ) to act as an efficient bridge between the teams. Connect with other salesforce resources in EMEA and in the US to share experience and Best Practices.
The required competencies/experiences for this Business Analyst role are:
- University degree preferably in business or economics.
- Minimum 2 years' experience operating within a fast-paced environment, in Commercial Excellence, SFE, finance, sales support or business analytics roles
- Strong analytical skills
- Attention to detail/accuracy
- Strong ability to communicate in a matrix & international environment.
- Technical competencies in business intelligence and practical experience of Sales Force Effectiveness tools.
- Experience in the pharmaceutical/biotech/medical device industry is an asset.
- Fluency in English (any additional language is a plus).
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