Insights & Analytics Partner Savoury Belgium (temporary)

il y a 4 semaines


Zaventem, Belgique PepsiCo Deutschland GmbH Temps plein

Overview

The Insights & Analytics Partner Savoury Belgium is a temporary role for 6 months to primarily support the Cell by Cell process for Savoury in Belgium. He/she is part of the Analytics & Insights team reporting into the Business Analytics Lead NE. The overall objective of the Analytics & Insights team is to incite insights based decisions to drive sustainable topline and marketshare growth by bringing the outside in, connecting the dots, looking forward, consulting and activating.

The Insights & Analytics Partner Savoury Belgium is responsible for the Savoury category (incl. brand) and channel/retailer performance analysis bringing actionable insights across to key business stakeholders within Sales, Marketing, DX & NRM through strong communication and data visualization skills. He/she will act as an instrumental business partner and coordinate the translation of generated insights into growth opportunities for cellbycell through actively wiring into key meeting fora and C&C process. The main brands that are in scope are Lay’s, Doritos, Cheetos and Duyvis.

Responsibilities

Lead the CellbyCell Diagnostics phase for Savoury Belgium with clear do differents how/where to unlock future growth:

1. Deep-dive in Category & Brand sales performance (long term and short term) to understand key drivers of growth
2. Deliver actionable insights rooted in strong understanding of Category, Consumer, Shopper and Retail / Channel landscape, leveraging knowledge from a.o. Shopper Insights and Consumer Insights
3. Leverage learnings from other categories / markets
4. Deliver key insights and growth opportunities in a compelling and impactful way (strong storytelling)
5. Collaborate closely and act as business partner to cross-functional stakeholders (Marketing, Revenue Management, Sales, Category Management), ensuring insights are at the foundation of all PepsiCo plans.

Collaborate with cross-functional teams in C&C Design Solution phase:

1. SPOC for all Insights inputs required for the C&C Design Solution, ensuring all plans are grounded in insights and human centricity
2. Leveraging the knowledge of both Consumer and Shopper Insights partners
3. Collaborating closely with cross functional teams

Periodic Reporting:

1. Own insights deliverables and periodic performance reporting (Nielsen).
2. Deriving actionable insights and pro-actively wiring these into the organization

Qualifications

1. Relevant Master’s degree (e.g. Economics, Business, Marketing)
2. Fluent in English (speaking and writing)
3. Superuser of continuous data (eg Nielsen and GFK) is a must
4. Proven excellent analytical skills: identifies connections in data and trends and generates insights and clear business recommendations
5. Flexible and responsive attitude: prepared to discover new solutions for new challenges as they arise and remains tenacious in achieving the required result
6. MS office advanced user (Powerpoint, Excel)
7. Proven strong project management skills
8. Questioning nature / eye for detail
9. A team player, with proven ability to work collaboratively in a highly-matrixed environment
10. Understanding of how to turn insights into action and impact the commercial agenda
11. Clear communicator, who is able to deliver insights in an engaging, fresh and impactful manner
12. Good strategic thinker, with strong business acumen; future oriented thinker
13. Able to synthesize multiple sources of information to provide business recommendations
14. Positive and constructive attitude
15. High drive and results oriented spirit
16. Strong communication and presentation skills, ability to take others with you and to influence senior stakeholders

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