Freelance Senior Brand Manager innovation
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Our client is a leading Belgian FMCG company with a strong portfolio of recognised consumer brands and a clear focus on brand development and innovation. The Marketing team is looking for a senior freelance professional who can independently drive transversal projects and support the business during a period of transition.
Jobomschrijving
- Lead brand management and innovation projects from concept to execution ;
- Drive product development initiatives using Stage-Gate processes ;
- Manage brand equity, positioning and strategic brand development ;
- Coordinate operational aspects of product launches, including packaging and labels ;
- Manage digital brand assets and coordinate processes with external agencies
- Coordinate cross-functional stakeholders and ensure alignment across projects ;
- Monitor project timelines, deliverables and priorities independently ;
- Identify risks and anticipate next steps to ensure smooth project delivery ;
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