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Customer Engagement
il y a 2 semaines
WHO YOU ARE
To be successful in your role you need to have a:
- Relevant knowledge of loyalty programs and CRM
- knowledge of drivers for customer engagement and customer behaviour in the Retail Market
- Broad knowledge of Group strategies, priorities and business planning process
- Broad knowledge of the multichannel reality and online customer behaviours
- Broad knowledge of operational plans and goals as well as follow up on KPIs
- Good leadership capabilities including ability to lead peers and stakeholders while communicating in an inspirational way
- Strong interpersonal skills with the ability to build trustful relationships
- Ability to follow up and measure performance of output and capture learnings to improve planning and performance moving forward
YOUR RESPONSIBILITIES
The Customer Engagement & Loyalty Leader will:
- Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
- Responsible for driving the acquisition of new FAMILY members, developing and executing engagement programs, and leading the benefits and rewards to enhance the member lifetime value
- Drive and execute other customer clubs (e.g. IKEA business) as required by the commercial plan
- Responsible for supporting local stores to grow and develop their member base through identification and engagement, ensuring we have good quality data to use in our marketing activities
- Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
- Contribute to the integrated multichannel executions/output of the function in order to contribute to the business goals
- Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA
There is always room for improvement, and in our team we make sure to constantly make every part of the IKEA value chain better. We’re a diverse bunch of people who love to get involved in a variety of projects, initiatives, touchpoints and processes to create long-term value and to make IKEA accessible to more of the many people.
APPLY NOW
If you grow, IKEA grows Discover together with us the opportunities for your career in an inspiring work environment within an international context. A place where entrepreneurs get the chance to do what they do best. There are a lot of possibilities to grow together
Next to that, we offer you a competitive salary with extra-legal benefits like an extended insurance package, staff discount, our IKEA staff restaurant with delicious healthy food, eco-vouchers, an IKEA bonus based on the commercial results of our stores, a reward for your loyalty to IKEA (TACK pension saving program) and much more