Tech Product Marketing Manager

As Tech Partner Marketing you will report into the director tech Product Marketing. This role will primarily cater to products under the Parallels brand (Parallels Remote Application Server, Awingu, Parallels Desktop) and more specifically the VDI/Workspace products under the Parallels brand: RAS and Awingu (currently still called Awingu).

Your team is global and working across multiple time zones, so a high degree of comfort with remote work and availability for meetings outside of standard working hours is critical.

You will
- Be the champion and ‘expect’ for the products within Marketing; You will have expert understanding of all aspects related to the products, including having the ability to demo products.
- Be the product marketeer leading Parallels RAS and Awingu.
- Identify different personae that are relevant to the technology as well as the key target user-groups and use-cases.
- When relevant, you will provide internal or external speaking engagement (presentations) related to the product.
- Translate roadmap and feature capabilities provided by Product management into meaningful messaging for customers & sales. This includes
- Website content (e.g. product & use-case pages)
- Slide decks
- Product 1 pagers
- End-to-end manage new releases from a sales & marketing perspective
- Write relevant content - such as blog posts - with the help from the Tech growth marketing team (and their SEO/Keywork analysis)
- Support the rest of the Tech Marketing team in successfully deploying their activities (e.g. content creation or marketing campaigns).
- Work hand-in-hand with the sales & sales engineering teams to identify needs and areas of improvement.

You have
- 5 years or more experience as in Product Marketing for IT solutions; experience in the VDI/workspace market is a big plus.
- 8-10 years of experience in the IT industry.
- Hands-on experience in content creation (blogs, slide decks,) combined with strong story-telling skills.
- Ability to communicate effectively across both technical and non-technical audiences; able to simplify complex technical messages
- Strong project management skills and ability to manage multiple project at the same time
- Strong analytical skills and use data to drive insights

US:

- Parallels is an award-winning solution that helps users leverage the best technology out there, whether it’s Windows, Mac, Chrome OS, iOS, Android, or the cloud.
- We have millions of users and decades of innovation under our belts.
- We offer a fully remote workspace, and we mean it. There is no pressure to work in an office whatsoever.
- We have flexible work arrangements and locations to suit your style.
- Hours are flexible, too You’ve worked hard to build your life, and we don’t want you to give it up for work.
- Our team is growing fast, and there’s a ton of energy and a lot of really smart, motivated, fun people ready to welcome you in.

About Alludo

Alludo is a beloved and trusted industry titan fueled by make-everything-easier flexibility. With a 30+ year legacy of innovation, we understand where you've been and we're uniquely equipped to get you where you want to be. Our comprehensive collection of creative, collaborative, and productivity solutions propel your teams on their journey. From meeting your deadlines to realizing your dreams, Alludo empowers all you do.

It is our policy and practice to offer equal employment opportunities to all qualified applicants and employees without regard to race, color, age, religion, national origin, sex, political affiliation, sexual orientation, marital status, disability, veteran status, genetics, or any other protected characteristic.

Alludo is committed to an inclusive, barrier-free recruitment and selection process and work environment. If you are contacted for a job opportunity, please advise us of any accommodations that are required. Appropriate accommodations will be provided upon request as required by Federal and Provincial regulations and Company Policy. Any information received relating to accommodations will be treated as confidential.