Product Marketing Manager – B2B Technology
Il y a 2 heures
Arrondissement of BrusselsCapital, Brussels, Belgique
TALEO CONSULTING
Temps plein
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pWe are looking for an experienced Product Marketing Manager to drive the market success and growth of a product line within an international technology company specialising in secure digital solutions. /p pThis is a strategic role at the intersection of product, marketing and sales, with a strong focus on go-to-market strategy, product positioning and commercial growth. /p pbKey Responsibilities /b /p ul liDefine and execute go-to-market strategies for the assigned product line. /li liDevelop clear product positioning and messaging, translating complex technical features into compelling business benefits. /li liAnalyse market trends, competitors, customer insights and commercial performance. /li liCreate sales enablement materials, presentations, product content and customer-facing collateral. /li liCollaborate with product management, sales, marketing and customer success teams to drive product adoption and growth. /li liSupport demand generation campaigns, pipeline development and regional marketing initiatives. /li liGather customer feedback and develop testimonials, case studies and customer references. /li liMonitor marketing performance and use data to optimise product marketing initiatives. /li /ul h3Required profile. /h3 pbRequirements /b /p ul li5+ years of experience in Product Marketing or a closely related marketing role. /li liExperience with complex B2B, enterprise or technology-based products and services. /li liProven experience in go-to-market strategy, product positioning, messaging and sales enablement. /li liAbility to translate complex technical concepts into clear business value. /li liStrong stakeholder-management, communication and analytical skills. /li liExperience collaborating with product, sales and marketing teams in an international environment. /li liComfortable working independently in a fast-paced, collaborative organisation. /li liLanguages: Fluent in Dutch or French, with full professional proficiency in English. /li /ul pWe are always on the lookout for talented people to enrich our culture and growing family. /p pbNice to Have /b /p ul liExperience in cybersecurity, fintech, financial services or regulated technology. /li liKnowledge of digital identity, authentication, digital trust or SaaS solutions. /li liFamiliarity with European regulatory frameworks related to cybersecurity or financial services. /li liUnderstanding of security concepts such as Public Key Infrastructure (PKI) or emerging cryptographic technologies. /li /ul