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Marketing specialist
Il y a 3 mois
Position Overview:We are seeking an experienced and driven Marketing Specialist with a strong preference for working on technical topics. This role is essential in shaping and executing our marketing strategies to effectively communicate the innovative solutions we provide. The ideal candidate will have a few years of experience in marketing, with a background or strong interest in technical subjects.
Key Responsibilities:
- Develop and implement marketing strategies to promote Diabatix’s software ColdStream.
- Create and manage content for various channels, including the company website, blog, social media, and email campaigns.
- Collaborate with the engineering team to understand and translate complex technical concepts into clear, engaging marketing materials.
- Conduct market research to identify trends, customer needs, and competitive analysis to inform marketing strategies.
- Plan and execute online and offline marketing campaigns, including webinars, trade shows, and industry events.
- Optimize content for SEO to increase organic search visibility and drive web traffic.
- Monitor and report on the performance of marketing campaigns, using data-driven insights to refine and improve strategies.
- Engage with the technical community through forums, social media, and networking events to build brand awareness and thought leadership.
- Bachelor’s degree in Marketing, Communications, Engineering, or a related field.
- 3-5 years of experience in a marketing role, preferably with a focus on technical products or services.
- Strong understanding of marketing principles and techniques.
- Excellent written and verbal communication skills.
- Experience with SEO, content management systems (CMS), and marketing automation tools.
- Strong analytical skills and attention to detail.
- Previous experience in a tech or engineering company is a plus.
This is your chance to be part of a dynamic and growing scale-up company. We offer you an engaging position in a high-tech environment where your work is certain to have great impact. We propose an attractive package with a competitive wage, various business benefits such as flexible working hours, remote work options, and professional growth opportunities.
