Senior Marketing Advisor, null
il y a 1 semaine
Job Description - Senior Marketing Advisor (ABU01VV):
Worley delivers more than consulting, engineering, procurement, and construction services: we're delivering a more sustainable world. Every day, our global team helps customers across the energy, chemicals and resources sectors get one step closer to solving our planet's complex challenges.
Together, we tackle climate change. We navigate the energy transition. And we keep pace with digital transformation. Our work today ensures we have a tomorrow. One in which we can all thrive.
The Senior Marketing Advisor, ABM is responsible for strategic planning, development, and implementation of account-based marketing plans for priority accounts in the MEA region. You'll work in partnership with Sales and the Account Development teams to deliver bespoke marketing campaigns to a small group (minimum of 3) of core, transformative and key accounts aligning with the strategic objectives of the business – driving pipeline acceleration and growth. You'll be responsible for interfacing directly with account owners/teams, and requires strategic marketing leadership, cross-team and organizational collaboration, excellent communication, and project management skills.
What You Will Do:
- Understand our account management and sales processes, the objectives of the account team, supporting their account strategy with marketing programs that achieve their goals and grow share of wallet within their accounts.
- Work with account teams to create, promote, and execute a range of 1:1 and 1:few ABM initiatives in global and strategic accounts to achieve sales and pipeline goals that are aligned to customer priorities.
- Lead value proposition development/workshops to articulate clear account-specific messaging and demonstrated problems/solutions fit.
- Ensure effective research and use of personas, journey mapping and moments that matter across accounts and campaigns.
- Collaborate and partner with the content, digital, events and creative teams on campaign concept, custom content requirements, digital marketing support/message testing, events and creative development to ensure effective campaigns.
- Track, measure and report on all ABM activity based on account KPIs and successes.
- Communicate program status to key stakeholders, ensuring programs are executed on time and that customer contact strategies and workflows are achieving positive results.
- Create, maintain and optimize quarterly programs based on actionable data/insights, customer feedback, corporate priorities, and account strategy.
What You Will Bring:
- Must have relevant years executing marketing campaigns.
- Relevant Bachelor's Degree.
- Highly motivated, self-starter; independent critical thinker and problem-solver.
- Persistent, positive and self-reliant within given deadlines.
- Works well with others, can relate to people, and engages and builds relationships.
- Excellent communicator (via presentation, written, and spoken channels) and coalition builder; knows how to build organizational support and credibility across the company.
- Strategic thinker with a willingness to roll up the sleeves and do whatever it takes to meet individual and company goals.
- Strong attention to detail, is well organized, and able to manage multiple projects simultaneously.
- Relevant local experience and knowledge of markets, culture and/or key customers in the MEA region (preferred).
- Ability to work across time zones with global stakeholders.
Moving forward together
We're committed to building a diverse, inclusive and respectful workplace where everyone feels they belong, can bring themselves, and are heard. We provide equal employment opportunities to all qualified applicants and employees without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by law.
We want our people to be energized and empowered to drive sustainable impact. So, our focus is on a values-inspired culture that unlocks brilliance through belonging, connection and innovation.
And we're not just talking about it; we're doing it. We're reskilling our people, leveraging transferable skills, and supporting the transition of our workforce to become experts in today's low carbon energy infrastructure and technology.
Whatever your ambition, there's a path for you here. And there's no barrier to your potential career success. Join us to broaden your horizons, explore diverse opportunities, and be part of delivering sustainable change.
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