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Email Marketeer
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Dit maakt je job zo waardevol:
Wil je werken in een dynamische, mensgerichte omgeving waar je met jouw online marketing skills écht het verschil maakt? Bij Helan krijg je de kans om te groeien, impact te maken én de digitale toekomst van onze organisatie vorm te geven.
Je geeft mee vorm aan de online communicatie en campagnes van onze verschillende entiteiten: Helan Onafhankelijk ziekenfonds, Helan Huishoudhulp, Helan Thuiszorg, Heyo vakantiekampen en Helan Zorgwinkel.
Hier zet jij graag je tanden in:
- Als zelfstandige teamplayer werk je nauw samen met je collega's binnen marketing, om de marketingstrategie per entiteit te vertalen naar concrete actieplannen.
- Je werkt de online campagnes van A tot Z uit via de verschillende mediakanalen: SEO, Meta, Google ads, Tiktok, … en test ook nieuwe kanalen en opportuniteiten via AI uit. Je laat je hierbij ondersteunen door onze externe digitale marketing partners.
- Je volgt de KPI's van je campagne op en je maakt een doordachte evaluatie van de impact en efficiëntie van de acties met behulp van tools zoals Google Analytics, Lookerstudio, Hotjar,... Je weet perfect wat onze interne en eindklanten nodig hebben en je bouwt mee aan de optimale customer journey. Daarbij stel je maximale conversie voorop en stuur je bij waar nodig.
- Je beheert, ondersteunt en biedt proactief advies aan onze verschillende websites:
- Aanpassing van campagnepagina's
- Optimalisatie van pagina's voor zoekmachines (SEO)
- Online flow optimaliseren met focus op lead generation
Dit ben jij helemaal:
- Je kan minstens 3 jaar ervaring in digitale marketing voorleggen;
- Je werkt op bachelor niveau;
- Je hebt een uitgebreide kennis van Google Analytics, GoogleAds en Meta-ads;
- Je bent gepassioneerd door online marketing;
- Je bent analytisch ingesteld en je krijgt energie jouw campagne het verhoopte succes heeft opgeleverd;
Hier kan je geen neen tegen zeggen:
- Impact die je écht voelt: als deel van onze welzijnsgroep draag je dagelijks - direct of indirect - bij aan meer levenskwaliteit en betaalbare zorg voor al onze klanten.
- Je komt terecht in een ervaren team van +/- 30 gedreven marketingexperten.
- Ruimte voor persoonlijke ontwikkeling: we bieden je begeleiding om je plek te vinden maar ook de ruimte om, vandaag en morgen, te groeien naar de rol die jou het beste ligt.
- Een aantrekkelijk salaris dat rekening houdt met relevante ervaring.
- Een uitgebreid pakket extralegale voordelen (maaltijdcheques, bedrijfswagen, gratis aansluiting voor jou en je gezin bij ons ziekenfonds, extra verzekeringen, ADV-dagen en extralegale vakantiedagen, …).
- Mogelijkheid tot thuiswerk en flexibele werkuren.
- Bij Helan vervoeg je een welzijnsgroep met ambitie, lef en een totaalpakket aan diensten waarmee je écht impact maakt.
Bij Helan is iedereen welkom, ongeacht achtergrond, geslacht, leeftijd of overtuiging. Helemaal weg van deze vacature? Aarzel dan niet en solliciteer vandaag nog
Helan. Helemaal welzijn.
Helan is een sterke welzijnsgroep in Vlaanderen. Samen steunen we onze klanten in een kwaliteitsvol en onafhankelijk leven. Wij hebben een bredere kijk op welzijn. We bieden die oplossingen die klanten zoeken, én gaan graag een stapje verder. En we hebben ook een bredere kijk op werk.
Kies je voor een job bij Helan, dan laat je je talenten volop schitteren in een warme werkomgeving waar je ruimte krijgt om te groeien. Ben jij ook helemaal Helan? Welkom We popelen om je te leren kennen.
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