Group Marketing Manager TAVI and Cardiac Surgery
Il y a 2 mois
For our Structural Heart Division, we are recruiting a Group Marketing Manager TAVI and Cardiac Surgery EMEA to be based in our EMEA Headquarters in Diegem, Belgium.
This position is managing a team of 2 marketers and an analyst in the TAVI and Cardiac Surgery business. He/She is responsible for serving as a key contributor of the overall commercialization effort for assigned TAVI and Cardiac Surgery Products such as the TAVI product line, Tissue and Mechanical Heart Valves and implantable rings; providing guidance and support on related product development activities (defining requirements), market development activities, and collaboration with EMEA/ Local sales/marketing teams.
Role and Responsibilities
· Develops analysis around the competitive environment and clearly defines product positioning, key issues, strategies, and target audiences for assigned product(s)/product lines
· Collaborates with marketing colleagues on integrated marketing business plan deliverables for assigned programs
· Partners with marketing colleagues to shape customer requirements for related products
· Serves as contributor of physician product planning advisory board for assigned product(s)/product lines
· Works with marketing communications to support development of launch materials, product literature, and any other collateral material required to support sales and key marketing messages
· Develops product marketing bulletins on new and current products. Provides communication to sales team on market released products.
· Conducts product overviews for physician and sales reps.
· Presents product and marketing plans to internal management, including input for regular LBE cycles
· Drives market development activities through establishment of best practices and development of tools to raise awareness of the benefits of assigned product(s)/product lines
· Builds strong relationships with global marketing teams and local / geographical teams
· Works with market research to collect all limited market release survey data and shares results regularly with management.
· Builds strong relationships with leading KOL's around EMEA
Your Profiles:
· Master's degree; MBA preferred
· Minimum of 7 years sales and marketing experience, preferably in the medical device or healthcare industry
· Experience working with complex product portfolios in the medical device industry.
· Experience with strategic product planning and commercial execution.
· Developed leadership skills/experience, including the ability to map task interdependencies, prioritize such tasks, and develop, monitor and live within budgets as well as the demonstrated ability to forecast major milestones.
· Experience working in a broader enterprise/cross-division business unit model preferred
· Ability to work in a highly matrixed and geographically diverse business environment.
· Ability to work within a team and as an individual contributor in a fast-paced, changing environment.
· Ability to leverage and/or engage others to accomplish projects.
· Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
· Multitasks, prioritizes and meets deadlines in timely manner.
· Strong organizational and follow-up skills, as well as attention to detail.
· Ability to travel approximately 50%, including internationally.
Abbott offers an attractive salary package combined with good opportunities to grow and develop while working in a truly international work environment.
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