Head of Customer Value Management
Il y a 6 mois
Onze missie is om bedrijfscommunicatie zo makkelijk mogelijk te maken voor werknemers en klanten, vandaag én morgen. Zo bieden we KMO’s en grote bedrijven een modern all-in communicatieplatform voor telefonie, chat en video, maar ook geavanceerde connectiviteits
- en beveiligingsoplossingen. Vandaag zijn er in Europa reeds meer dan 3 miljoen gebruikers die met onze tools communiceren, samenwerken en uitstekende klantenservice bieden. Maar we staan niet stil, want onze markt blijft evolueren en Dstny groeit mee._
- Door onze duurzame groei zijn we voortdurend op zoek naar enthousiaste mensen om ons team te versterken_. Wat wij in de plaats aanbieden? _Een geweldige, vernieuwde werkplek, fantastische collega's, de mogelijkheid om vanuit huis te werken, diverse teambuildings en bedrijfsevents, fijne klanten... en nog veel meer._
- Klinkt dat als muziek in de oren? Lees dan verder en wie weet stap jij binnenkort aan boord bij jouw nieuwe Dstny-avontuur._
***
**About the role...**:
**Dstny is a premier European provider of cloud-based business communications solutions**. With more than 3,5 million users, Dstny simplifies communication for companies, partners, and service providers with products delivered as-a-service in various formats.Over the years, Dstny has been recognized as one of the most innovative & fast-growing companies in their industry, positioned to scale rapidly and gain further market share. The Dstny team has grown quickly through an aggressive buy and build strategy, backed by Seven2; one of the biggest venture capitalists in Europe.
Headquartered in Brussels (Belgium), Dstny has ca. 1000 employees in 7 European countries (Belgium, France, Netherlands, Sweden, Denmark, Germany and the UK) and a ca. €250 million annual revenue.
**As the Head of Customer Value Management (CVM),** you will oversee the creation and implementation of commercial strategies that maximize customer value and stickiness, globally.
**Your primary responsibility will be to strategize, design, and implement best in class revenue management programs and communication, driven by building a solid foundation of customer data and analytics.** The scope stretches from acquisition (lead generation) to the entire lifecycle of nurture, x-sell/upsell/migration, and retention. Globally and across all our product categories. By leveraging data-driven insights and the latest market techniques, you will drive customer loyalty, satisfaction, and advocacy, ultimately leading to increased revenue and customer lifetime value.
Joining Dstny at this pivotal moment presents an unparalleled opportunity to immerse yourself in the transformation journey of a fast-growing, ambitious international technology group.
As Head of Value Management, you will not only be at the forefront of Dstny’s commercial strategy but also play a pivotal role in shaping the future of the expanding Global Marketing team. You will build and oversee a talented team of marketeers that will serve as the backbone for optimizing customer relationships and value across seven entities throughout Europe.
This role requires a strategic thinker, a hands-on problem solver, and someone with strong mastery of translating performance data into actionable business recommendations. This role also demands a collaborative leader who can work well cross-functionally with other teams to coordinate and deliver the end-to-end journey for customers. Demonstrable personal expertise in building and growing a CVM capability in a fast-paced, growth oriented B2B environment is essential.
**_ KEY RESPONSIBILITIES:_**- Develop the Customer Value Management strategy, design the roadmap and capabilities, and manage build and implementation to create a world-class CVM function serving all Dstny entities.-
- Own and drive key commercial metrics such as upsell, cross-sell, and retention. Conduct regular analysis of customer data and trends to identify opportunities for upselling, cross-selling, and revenue growth.
- Create and implement a B2B customer segmentation strategy to deliver personalized experiences and targeted communications across various stages of the lifecycle.
- Collaborate closely with other (marketing) teams to drive holistic strategies across customer acquisition and retention, ensuring a seamless transition from prospect to first time customer to loyal customer.
**What we're looking for in you...**:
**Proven experience** (7+ years) in one or more of following disciplines in a B2B context: customer base/value lifecycle management, performance marketing, CRM, customer data & analytics, customer proposition, customer success & engagement.-
- Demonstrated success in developing and executing customer value management strategies and programs that resulted in increased customer retention and revenue growth.
- Highly pragmatic leader willing to drive both strategy and fast pace execution.
- Thrive and proven success influencing peers across sales, marketing, product management
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