International Marketing Manager-Asia
Il y a 1 jour
Brussels, Brussels-Capital, Belgique
MedTecX
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Company Description MedTecX is a global medical technology company focused on addressing unmet clinical needs in chronic diseases, including urology, gastroenterology, and respiratory conditions. Guided by a mission to accelerate access to high-value medical technologies for patients worldwide, the company operates R&D centers and manufacturing facilities in Shanghai, Suzhou, and San Francisco. Since its founding in 2018, MedTecX has developed next-generation therapies, such as advanced minimally invasive treatments for benign prostatic hyperplasia and personalized solutions for stress incontinence and overactive bladder. The company also offers intelligent stone management systems designed for more efficient and thorough stone clearance. With more than 10 products in development and clinical research, and over 20 products commercialized in China and expanding to overseas markets from 2025, MedTecX provides a dynamic environment for professionals seeking to grow in international medtech markets.
Role Overview
As a core position in the Asian regional market, this role focuses on the commercialization of innovative urology products across Asia. By empowering local distributors, building and maintaining a regional KOL (Key Opinion Leader) expert network, and coordinating the implementation of key regional marketing activities, this role drives clinical penetration and market growth. The position requires frequent business travel across multiple Asian countries and deep involvement in frontline business. It involves collaborating with internal clinical, R&D, and operations teams to output regional market insights and promote the long-term business expansion of MedTecX's urology business in Asia.
Key Responsibilities
1. Manage regular distributor operations to achieve regional sales targets Manage the daily operations of existing distributors in the Asian region and maintain daily business relationships with them; regularly track distributor business performance, conduct daily performance evaluations and business reviews, output distributor assessment reports and sales forecasts, and provide inputs for channel management decisions; promote the implementation of key projects, drive order conversion, and achieve sales targets for equipment and consumables in the Asian region. 2. Distributor Empowerment: Lead product training and enhance distributors' clinical and surgical support capabilities Lead the implementation of product training and clinical application training systems for Asian distributors. Empower distributor teams in product understanding, surgical support (case coverage), and clinical hands-on capabilities; collaborate with internal clinical, R&D, and after-sales resources to output localized training content tailored to local needs; track training effectiveness and resolve various business issues encountered by distributors during clinical promotion and surgical support, thereby driving the clinical adoption of products in local hospitals. 3. KOL Network Building and In-depth Maintenance Be responsible for the development, relationship maintenance, and long-term operation of key urology KOLs in various Asian countries; build a regional expert resource network, promote academic collaborations and clinical feedback collection among experts, and engage experts in product clinical applications and academic exchanges to leverage expert influence for product marketing. 4. Coordination and Support for Key Regional Marketing Activities Coordinate and support key regional and national marketing activities in Asia, including international/local academic exhibitions, live surgery demonstrations, and expert seminars; be responsible for the overall execution and coordination of activities, and collaborate on market material preparation, exhibition execution, client reception, and market lead management; compile frontline clinical cases and surgical materials, and collaborate with internal teams to complete the output of marketing materials. 5. Regional Market Intelligence and Business Collaboration Visit frontline markets to collect access policies, competitor dynamics, and customer/clinical needs across Asian countries, and output market insights to provide inputs for regional business strategies; collaborate with internal clinical, R&D, and after-sales teams to close the loop on frontline business feedback; be responsible for the overall management of regional demo units and samples to support business operations. Qualifications Education Background: Bachelor's degree or above; majors in Biomedical Engineering, Clinical Medicine, Marketing, Medical Devices, or related fields are preferred. Work
Experience:
5+ years of relevant work experience in the medical device market; possess a background in general surgery/urology and hands-on experience in the Asian regional market; familiar with overseas distributor management, academic promotion, and the full exhibition process; experience in both the medical equipment and consumables markets and sales is preferred. Professional
Skills:
Hands-on experience in distributor training, KOL maintenance, and overseas market activities; possess market information collection and analysis capabilities, and the ability to output business recommendations based on frontline situations. Experience in 2B or 2C social media operations is preferred. Language
Skills:
Fluent in English; able to independently conduct overseas business communications and meetings, and proficiently handle written English business materials. Core Competencies: Willing to travel up to 50% across Asia; excellent cross-departmental collaboration, on-site communication, and adaptability; goal-oriented with a strong commercialization mindset.
Key Responsibilities
1. Manage regular distributor operations to achieve regional sales targets Manage the daily operations of existing distributors in the Asian region and maintain daily business relationships with them; regularly track distributor business performance, conduct daily performance evaluations and business reviews, output distributor assessment reports and sales forecasts, and provide inputs for channel management decisions; promote the implementation of key projects, drive order conversion, and achieve sales targets for equipment and consumables in the Asian region. 2. Distributor Empowerment: Lead product training and enhance distributors' clinical and surgical support capabilities Lead the implementation of product training and clinical application training systems for Asian distributors. Empower distributor teams in product understanding, surgical support (case coverage), and clinical hands-on capabilities; collaborate with internal clinical, R&D, and after-sales resources to output localized training content tailored to local needs; track training effectiveness and resolve various business issues encountered by distributors during clinical promotion and surgical support, thereby driving the clinical adoption of products in local hospitals. 3. KOL Network Building and In-depth Maintenance Be responsible for the development, relationship maintenance, and long-term operation of key urology KOLs in various Asian countries; build a regional expert resource network, promote academic collaborations and clinical feedback collection among experts, and engage experts in product clinical applications and academic exchanges to leverage expert influence for product marketing. 4. Coordination and Support for Key Regional Marketing Activities Coordinate and support key regional and national marketing activities in Asia, including international/local academic exhibitions, live surgery demonstrations, and expert seminars; be responsible for the overall execution and coordination of activities, and collaborate on market material preparation, exhibition execution, client reception, and market lead management; compile frontline clinical cases and surgical materials, and collaborate with internal teams to complete the output of marketing materials. 5. Regional Market Intelligence and Business Collaboration Visit frontline markets to collect access policies, competitor dynamics, and customer/clinical needs across Asian countries, and output market insights to provide inputs for regional business strategies; collaborate with internal clinical, R&D, and after-sales teams to close the loop on frontline business feedback; be responsible for the overall management of regional demo units and samples to support business operations. Qualifications Education Background: Bachelor's degree or above; majors in Biomedical Engineering, Clinical Medicine, Marketing, Medical Devices, or related fields are preferred. Work
Experience:
5+ years of relevant work experience in the medical device market; possess a background in general surgery/urology and hands-on experience in the Asian regional market; familiar with overseas distributor management, academic promotion, and the full exhibition process; experience in both the medical equipment and consumables markets and sales is preferred. Professional
Skills:
Hands-on experience in distributor training, KOL maintenance, and overseas market activities; possess market information collection and analysis capabilities, and the ability to output business recommendations based on frontline situations. Experience in 2B or 2C social media operations is preferred. Language
Skills:
Fluent in English; able to independently conduct overseas business communications and meetings, and proficiently handle written English business materials. Core Competencies: Willing to travel up to 50% across Asia; excellent cross-departmental collaboration, on-site communication, and adaptability; goal-oriented with a strong commercialization mindset.