Digital Medical Specialist

h3Role Summary /h3pThe Digital Medical Specialist will play a vital role in shaping and delivering on our organization’s medical digital transformation. In close collaboration with the Medical Excellence Lead. This role will help design and execute on medical omnichannel and digital strategies, in order to meet the changing customer preferences and needs. The candidate will ensure digital innovation is translated into medical use cases to ensure optimal support for the medical teams. This includes understanding how insights from AI-driven tools can enhance medical content and communication. /ppThe candidate will play an instrumental role in planning, deploying, and managing a diverse range of digital communication channels, ensuring that medical content and communications are accessible, relevant, and impactful. /ppCollaboration between the medical department and IBEX will be central to this position, as this role will work closely with the medical teams and other roles across the different business units to maintain high standards in campaign delivery and compliance. A focus on data-driven decision-making and continuous improvement will be critical, as the candidate will monitor results and adapt strategies to optimize reach and engagement. /ppThe Digital Medical Specialist will be part of the Innovation and Business Excellence team (IBEX), reporting to the Digital Engagement Manager and will help facilitating the digital transformation in the medical department. /ph3Job Responsibilities /h3h3INSPIRE AND LEAD /h3ulliAct as a leader in digital transformation, inspiring and changing mindsets within the organization to embrace digital customer engagement. /liliAdvocate for a digital data-driven culture by inspiring colleagues to use analytics and insights for informed decision-making and continuous improvement. /liliLead by example in showcasing and providing training on innovative AZ tools, including AI tools, thereby creating an AI-oriented approach within the medical team. /li /ulh3ACCELERATE /h3ulliDrive innovation through tangible omnichannel, data, and analytics projects, accelerating the implementation of impactful pilots. /liliServe as the critical liaison between the local market and global teams for digital medical initiatives, leading projects for the broader WESE region. /liliPartner with other digital specialists to boost digital uptake and facilitate faster knowledge sharing within AZ BeLux. /liliConnect with regional and global groups to enhance capability, processes, and engagement of managing online channels, aligning directions and utilizing best practices. /li /ulh3EXECUTE /h3ulliDesign and execute medical omnichannel and digital strategies, in close collaboration with the Medical Excellence Lead. /liliOrchestrate medical/disease awareness omnichannel campaigns targeting healthcare professionals and scientific audiences with precision and compliance. /liliOversee the end-to-end execution of digital projects, ensuring timelines, quality standards, and key performance indicators (KPIs) are met. /liliMonitor medical digital performance metrics, generate reports, and provide actionable recommendations for continuous improvement of digital initiatives. /liliEnsure compliance with AZ Policies and Standards, with special emphasis on Code of Conduct, Ethical Interaction Policy and Standards, Privacy, and Procurement. /li /ulh3Leadership and Functional Capabilities /h3h3Skills and Competencies /h3ulliDigital Medical Acumen: Expertise in digital medical communication trends, omnichannel strategies, and their application. /liliContent Campaign Mastery: Proficiency in developing, managing, and delivering compliant medical content and campaigns digitally. /liliTranslational Communication: Ability to convert complex medical information into clear, impactful digital communications. /liliData-Driven Strategist: Strong analytical skills to interpret data, generate insights, and inform actionable digital strategies. /liliRegulatory Compliance Expert: Deep understanding of ethical and regulatory frameworks for medical digital communications. /liliDigital Project Leadership: Proven ability to manage complex digital initiatives from conception to optimization, ensuring timely and in-scope delivery. /liliCollaborative Influencer: Excellent communication and interpersonal skills for effective stakeholder engagement and influence. /liliResults Accountability: Accountable for meeting commitments and driving outcomes with strategic foresight and attention to detail. /li /ulh3Personal Attributes /h3ulliCollaborative Agile: Thrives in dynamic, cross-functional environments, adapting to evolving priorities. /liliProactive Solution-Oriented: Driven by results, takes initiative, and provides effective solutions. /liliPatient-Centric Passion: Dedicated to improving patient outcomes and transforming healthcare through digital innovation. /liliInnovative Mindset: Continuously explores and champions new digital tools and