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Global Marketing Director F/M
Il y a 5 mois
- Develop and execute a global marketing strategic plan, partnering with product line management, corporate and regional marketing and commercial teams in each region.
- Support company growth initiatives by assessing relevant markets for size, drivers and key players in relevant segments
- Align and support the broader company strategic plan and growth initiatives.
- Improve continiously the marketing function including talent, structure, processes, tools and techniques.
- Define specific goals for the marketing organisation and measure the commercial and brand impact of marketing initiatives using well-defined metrics and KPIs.
- Understand the competitive landscape and define approaches to differentiate our value-propositions in the marketplace.
- Manage relationships with agencies and outside marketing partners to accelerate marketing initiatives.
- Manage the global marketing budget to plan, working closely with regional leaders to optimise marketing spend.
- Monitor market trends for all relevant industry segments and report monthly and quarterly
Qualifications & Experience
- Marketing or Engineer degree or similar
- 10-15 years of work experience in highly successful Global Marketing strategy roles in an B2B context related to the Packaging & Paper or Mineral Industries
- Excellent English language skills
Skills & Person Specification
- Strategic mindset and high business acumen.
- Excellent leadership skills and ability to set direction and develop the team. Good understanding of P&L data and financial modeling as key tools to understand the new business profitability
- Autonomy : Has defined authority and accountability for actions and decisions
- Strong interpersonal skills and negotiation experience
- Team player : Thrives on collaboration and productive professional relationships, communicates effectively with all levels in the organization
The position offers flexibility in terms of Job location across Europe.
You are involved in the global launch of a new industrial brand
