Field Marketing Manager Benelux
il y a 2 jours
Actito est une plateforme de marketing automation qui aide les entreprises à optimiser leur communication avec leurs clients. Grâce à des solutions innovantes, nous permettons à nos clients de maximiser l'engagement de leurs propres clients et ainsi d'améliorer leur performance marketing. Rejoindre Actito, c'est intégrer une équipe dynamique, passionnée par la technologie et l'expérience client.
Notre société continue de renforcer sa position d'acteur européen majeur dans le paysage marketing, avec des filiales en France, aux Pays-Bas, au Royaume-Uni et en Espagne. Dans le cadre de cette expansion, nous recherchons un/e Partner Manager pour rejoindre notre équipe Belge à Louvain-la-Neuve en Belgique.
**Mission**:
En tant que **Field Marketing Manager BENELUX**, votre rôle principal sera de concevoir et de mettre en œuvre des stratégies marketing visant à promouvoir la marque, générer des leads qualifiés et soutenir la croissance de l’entreprise. Vous serez responsable de l’élaboration de campagnes multicanaux, de l’analyse des performances et de l’optimisation des initiatives marketing. Vous serez un acteur clé dans l’activation de la notoriété de la marque, l’engagement des prospects et la fidélisation des clients.
**Responsabilités principales**:
- Collaborer étroitement avec l'équipe Sales et Produit dans l'objectif d’aligner les efforts marketing aux objectifs commerciaux en générant des leads pour alimenter leur pipeline.
- Mettre en place des campagnes d'acquisition de leads, éventuellement en pilotant des agences de growth
- Gérer l'organisation de nos événements numériques, physiques et hybrides.
- Collaborer avec nos partenaires et fournisseurs externes dans des actions de comarketing, en liaison avec le partner manager et gérer l'administration associée.
- Déployer des campagnes, parcours, sondages... en utilisant notre propre solution d'automatisation marketing.
- Analyser les rapports pour en tirer des étapes suivantes pertinentes et de meilleures pratiques.
- Titulaire d'un diplôme en marketing ou en communication
- Expérience minimum de 5 ans sur un poste similaire
- Compétences linguistiques:
- Maîtrise de l'**anglais indispensable**
- Néerlandais : un atout
- Qualités professionnelles:
- Très organisé, capable de jongler avec plusieurs projets en même temps
- Orienté vers le travail d'équipe, curieux de nature et analytique
- Rapide à s'adapter et prêt à aider vos collègues à avancer
- À l'aise avec la technologie, voire un peu geek
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