Senior Segment Marketeer
il y a 2 semaines
**Fonction**:
Do you want to make a difference and contribute to creating a better world? Are you interested in developing your skills and knowledge, while putting your ideals to work? Join us, we are a frontrunner in ethical banking and global impact investing, and we need people like you to make change happen.
We believe that money can change the world for the better. In fact, our organisation was founded on this belief. Our mission is to create a society that protects and promotes the quality of life of all its members with human dignity at its core.
Currently, we’re looking for a Segment Marketeer.
**Profil**:
**How you will make a difference**
You will help us to ‘finance change to change finance’, by letting the world know about Triodos
Next to being responsible for planning coordinating and executing marketing strategy for a specific segment at local level, you will:
- Act as the 'ears and the eyes' in the local market and provides the results to the strategic marketeer, enabling group marketing strategy and execution.
- Plan, execute, and interpret local customer, market, and competitor research to support both Group strategic marketing strategy and local marketing strategy.
- Adapt Group strategy at the local level, considering regulations, local media, etc.
- Coordinate specific local marketing campaigns and activities, collaborating closely with segment, content, communication, and digital growth specialists.
- Establish and lead the annual marketing plan for the local segment in full alignment with the Group customer segment strategy and campaigns and the local requirement for the market.
- Select and manage both creative and media local agencies in order agencies to elaborate asset and establish media plans for the campaigns.
- Monitor and analyse campaign performance to make recommendations for improvement.
- Lead the optimization of ongoing campaigns, including media optimization, using growth hacking methodologies (including A/B testing on different audiences, channels, messages, and images).
- Develop creative concepts and be responsible for event management, including offline events and webinars.
**What you will bring**
Your unique potential and your values matter for us most. We look for people who are self-aware and who think in a holistic way, always conscious about their impact on society, environment, and the economy.
To be successful in this role, you will have:
- Previous experience in marketing roles, preferably in multinational environments. Experience in marketing areas from financial institutions and banks is a plus.
- Previous experience in both creative and media agencies.
- Master’s or Bachelor’s degree (or equivalent) in marketing, Communications, Business Administration, or other related fields.
- Very good knowledge of French, Dutch and English.
- Strong analytical skills and ability to interpret data.
- Excellent communication skills and ability to work effectively in a collaborative, cross-functional environment.
**Your future colleagues**
You will be reporting directly to the Team Lead Strategic & Segment and cooperate closely with both local and global marketing teams, as well as other relevant departments within the organization.
**Offre**:
**What we offer you**
***
**An inspiring work culture**
The most important thing about working with us is that you are part of a community that is changing the world for the better. We are constantly improving our work culture to create conditions where every person can thrive, so you are able to:
- find a sense of meaning in your work
- create positive energy and impact with your co-workers
- build mutual trust and respect in working relationships
- enjoy fulfilment at a professional and personal level
**A comfortable working environment**
Our sustainable office “Quatuor” in Brussels is just a 10 minutes’ walk from the North station. Combined with working from home, it is an inspiring place to work and connect with your colleagues. It is labelled “outstanding” in the BREEAM certification which is the highest BREEAM ranking on energy-efficient, environmentally friendly, and socially responsible buildings.
**And of course, besides a job with impact, good remuneration and working conditions**:
- a salary appropriate to the position, our remuneration policy and your experience
- An attractive package including meal vouchers, Eco cheques, group and hospitalization insurance, 100% reimbursement of transport costs, company bike....
- flexible working hours and the opportunity to work from home 2 to 4 days a week
- 32 holiday days with a 37-hour working week
- a range of education and training opportunities
**Sounds interesting?**
Everyone is welcome to join us. Our culture is built on values that aim to benefit both society and individuals. We are committed to equity and diversity, and we value everyone’s perspective. We strive to create an environment in which all co-workers and our broader
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