Product Manager Integrated Microbiology Solutions

il y a 1 jour


Erembodegem, Belgique BD Temps plein

**Job Description Summary**: The clinical microbiology market is a dynamic market, challenged by consolidation and network formation of the microbiology laboratories, and this in combination with increased complexity of technologies & solutions in microbiology. As a leader in this area, our strategic imperative is to develop solutions across our Diagnostic Systems portfolio and services to answer our customers’ needs and support them in this challenging environment.

The Product Manager will ensure successful development and execution of innovative marketing strategies which deliver tangible differentiation and value creation for our products in the Benelux market.

The Product manager will report to the Marketing manager Integrated Diagnostic Solutions, and will mainly focus on areas of Microbiology lab automation, ID-AST & informatics solutions.

**Be part of something bigger**:

- BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 75,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues._

**About the role**:
The clinical microbiology market is a dynamic market, challenged by consolidation and network formation of the microbiology laboratories, and this in combination with increased complexity of technologies & solutions in microbiology. As a leader in this area, our strategic imperative is to develop solutions across our Diagnostic Systems portfolio and services to answer our customers’ needs and support them in this challenging environment.

The Product Manager will ensure successful development and execution of innovative marketing strategies which deliver tangible differentiation and value creation for our products in the Benelux market.
The Product manager will report to the Marketing manager Integrated Diagnostic Solutions, and will mainly focus on areas of Microbiology lab automation, ID-AST & informatics solutions.

**Main responsibilities will include**:

- Develop and execute marketing strategies and tactics that support business growth objectives in short to medium term; and actively support the long term range planning for your product portfolio.
- Collaborate with multiple internal stakeholders from supply chain to customer service, legal department and regional marketing.
- Initiate market development activities, and be responsible for launching new products lines and solutions, in close collaboration with EHQ marketing team & local marketing manager.
- Be a strong partner in financial budgeting and forecasting for your product portfolio
- Become the champion for your products and market:

- Support sales force in terms of optimal tactical deployment of strategies and know-how through training
- Share and exchange best practices with the account management team
- Provide strategic sales support, i.e. strategic tender support & customer vision presentations
- Dedicate time and interaction with KOL’s and external parties
- Identify macro trends, analyze market and competitive data and consolidate findings to support the marketing strategy development
- Communicate to EU marketing team trends, competition behaviors, change in environment, feedback from the field, learning from campaigns, as well as customer needs and insights
- Go to person for product price management
- Become super user for key BD tools e.g. SFDC, Qlik, BDWOM

**About you**:

- Suggested minimum of 3 years of business experience in the life sciences/ medical in-vitro diagnostics industry
- Experience/knowledge in Microbiology
- Minimum of 2 years in product and/or market management. Business experience may include marketing, sales, sales training, business development
- Master’s or Bachelor’s degree
- Strong communication and analytical skills, with strong technical marketing acumen
- Communicates effectively and persuasively both inside and outside of the organization in a variety of presentation settings
- Experience of working in a large matrix organization preferred

**What can you expect from us?**:

- A varied function with international contacts in a value-driven organization.
- An informal working atmosphere, dynamic corporate culture and an environment that lets you grow and develop.
- An attractive remuneration package

**Why join us?**:
A career at BD means being part of a team that values your opinions and contributions and that empowers you to bring your authentic self to work. Here our associates can fulfill their life’s purpose through the work that they do every day.

You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. Our Total Rewards program — which includes competitive pay, benefits, continuous learning, recognition, career growth, and life balanc



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