Head of Product Marketing
il y a 4 semaines
**Onderneming**:
Since its creation more than 50 years ago, the Sodexo group has been the world leader in quality-of-life services.
At Sodexo Benefits and Rewards Services, we have made our mark on the world by helping clients give their employees personalized experiences, every day. Our benefit platforms and payment solutions are already used by 440,000 clients and 36 million of their employees in 32 countries.
At Sodexo Benefits & Rewards Services, we are proud of our commitments to environmental sustainability, our focus on employment equity and diversity, our new ways of working independently and flexibility for the well-being of our talents. Joining us means evolving in a collaborative, innovative environment, in which each employee is recognized and receives the support they need for their development.
We passionately believe that the quality of life of our clients and service consumers begins with our own people. Consequently, your wellbeing at work is one of our priorities.
Collaborating with us is an opportunity to impact the future of employee experience and, ultimately; the world around us. But it is also your chance to make an impact every day, putting a part of yourself into exciting digital products and touching the lives of millions of consumers.
We are a global, multicultural business where every contribution counts, and every day is a chance to inspire others and take inspiration from your colleagues.
We are accelerating our growth on a global scale, combining the reach and stability of Sodexo with our unique position as an incubator of innovation. As part of the team, you will help us continue that growth and our landmark digital transformation.
**Functie**:
**Your Mission**
Lead the product marketing team in charge of taking products created by the product management team to the different stakeholders in the market and generate demand to achieve objectives. This involves creating the messaging, defining marketing plan and executing with digital marketing and communication teams.
**Your Responsabilities**
- Lead the definition and execution of a product marketing strategy for each stakeholder to maximize the success of our products and the performance of our stakeholders
- Use customer research and competitor intelligence, develop product positioning and messaging, including differentiators and use cases.
- Work closely with digital marketing and communication team heads to create and execute the go-to-market strategy
- Work collaboratively with Sales, CX and Merchant team heads to ensure alignment of the teams on the go-to-market strategy per stakeholder
- Manages the go-to-market budget
- Analyse and identify new opportunities to enrich value proposition and strengthen Sodexo BRS positioning on the market
- Define and monitor objectives of the product marketing team with relevant KPIs for each stakeholder to support the product objectives and company OKR’s
- Lead, develop and inspire a team of product marketing managers - develop competencies needed
- Create an environment that allows product marketing managers to do their best work and facilitate decision-making
- Remove impediments the team members face and act as an escalation partner for problems
**Profiel**:
**Your Profile**
- At least 7 years of practical experience as a Senior Product Marketing Manager
- Proven and successful track record in direct strategic and tactical product development activities such as product launches
- Ability to understand and articulate product concepts and translate these into compelling, commercial, customer focussed communications.
- Data driven, measured and results focussed.
- Experience of presenting product marketing plans and concepts at board level.
- Strong understanding of all elements of the product marketing process.
- Excellent communication skills and the ability to work with diverse teams.
- People management and development skills, minimum 2 to 3 years of people manager experience
- Very good communication skills in the French, Dutch and English
**Aanbod**:
- When you start your job, you will receive adequate onboarding and training which will allow you to have a good command of Sodexo products and related procedures.
- We offer you a training course with real opportunities for development both within the team and within the company.
- A full-time contract
- A competitive salary with numerous extra-legal benefits.
- A pleasant work environment in a dynamic and inspiring company.
Quality of life at work:
- A work-life balance with possibility for home office
- A concierge service that offers various services: dry cleaning, ironing, shoe repair, purchase of gifts, etc.
- A wide choice of sustainable and delicious meals in our company restaurant
- A variety of sports (badminton, mini football, basketball, meditation and yoga)
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