Marketing Cross
Il y a 2 mois
**Company Description**:
About Veolia Belux
Veolia Belux, a subsidiary of the Veolia Group, offers a complete range of environmental solutions to its public and private clients in the fields of water, waste and energy. Veolia Belux helps its clients to reduce their environmental impact in order to respond to the climate emergency. With a presence throughout Belgium, Veolia Belux employs 4,200 people and has a turnover of €800 million.
We are looking for an experienced Marketing Cross & Upsell Manager to shape Veolia’s long-term cross & upsell marketing strategy and drive its implementation across the organisation.
As Upsell Manager, you are responsible for maximizing the customer value through upselling and cross-selling within Veolia’s portfolio. You ensure that the cross & upsell KPI’s are met by setting clear strategies, designing effective relationship marketing solutions, monitoring and boosting performance in a transversal role across departments involved and with a strong willingness to improve processes and results continuously. You will report to our Marketing Manager.
**Role and responsibilities**
As the Marketing Cross & Upsell Manager you will:
- Define required cross and upsell initiatives and drive them with identified owners and stakeholders.-
- Develop a culture of continuous improvement aimed at monitoring and perfecting KPIs by establishing specific action plans.-
- Manage and monitor focused upsell campaigns designed to drive sustainable and profitable revenue growth.-
- Identify upselling/cross-selling targets per channel and business needs.-
- Identify upgrades and new services opportunities at customer level.-
- Develop best-in-class portfolio segmentation and targeting specific commercial actions to those profiles using customer data.-
- Create detailed customer journey flows with actionable trigger points to drive cross and upsell opportunities.-
- Establish a strong working relationship with cross-functional stakeholders in our finance, logistics, customer care and sales teams.**Qualifications**:
- 5+ years of experience with at least 3 years experience in Cross & Upsell Marketing or Go To Market-
- Passion for customer experience and increasing the value of customers-
- You can rely on a proven track record in continuous improvements and/or quality assurance leadership experiences in marketing and sales;.-
- You have the ability to translate complex analyses in easy-to-understand manner and present these to a broad audience.-
- You have the ability to handle changing priorities and use good judgement when working in challenging situations.-
- Proven leadership skills with a strong work ethic and an ambitious, stress resistant and hands-on personality.-
- You can engage with senior and middle management;-
- You are able to manage projects with multiple stakeholders across different locations / backgrounds delivering tangible results;-
- You are fluent in 3 languages: Dutch, French and English;**Additional Information**:
**Offer**:
We offer you an exciting job in a dynamic and fast moving environment. You can count on a solid internal training within a fast growing international group.
We provide an attractive salary package with nice fringe benefits, company car and a cafeteria plan.
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