Head of Marketing and Strategic Partnerships

il y a 5 jours


Brussels, Belgique Go Vocal Temps plein

_Do you want to join us on our mission to shape democracies for the digital age? Are you looking for an international and fast-paced, yet collaborative and inclusive environment to thrive in? You have come to the right place._

Go Vocal, a global impact scale-up with its HQ in Brussels, Belgium, works to make public decision-making more participatory, inclusive, and responsive. Our SaaS platform is already being used by 500+ local governments and organisations in over 20 countries, facilitating two-way communication between governments and their residents. Since it was founded in 2015, Go Vocal has given 1,500,000+ community members a direct voice in local decision-making, has earned recognition as the 'Best Social Impact Startup in Europe', and was featured in outlets such as The New York Times and Forbes.

Go Vocal is looking for purpose-driven talent to join us on our mission to enable millions of people in cities across the globe to shape the future of their communities.

As our **Head of Marketing and Strategic Partnerships** you will lead Go Vocal’s international growth, drive its go-to-market strategies, and build a strong global brand. You’ll lead a talented four-person team to scale our impact in participatory democracy, contributing to our big goal of bringing Go Vocal to over 1,000 cities in the next 3 years. You will:
**Drive Go-to-Market Strategy and International Growth**:

- ** Shape GTM Playbooks**: Design and implement tailored go-to-market strategies for priority regions (e.g., Germany, US, Nordics) in close collaboration with country managers.
- ** Scale Lead Generation**: Build and optimize lead-generation channels through digital campaigns, partnerships, and innovative approaches to meet market-specific demands.
- ** Forge Strategic Partnerships**: Cultivate relationships with municipal associations, referral partners, and other key stakeholders to unlock new distribution channels and market-entry opportunities.

**Build a Global, Impactful Brand**:

- ** Elevate Global Thought Leadership**: Position Go Vocal as a leader in participatory democracy through impactful storytelling, global events, and media engagements.
- ** Refine Brand Positioning**: Craft a compelling narrative, optimize messaging, and enhance visual identity to ensure a strong, cohesive brand across markets.
- ** Showcase Tangible Impact**: Highlight Go Vocal’s results through creative campaigns, leveraging success stories from government partners to inspire action.

**Inspire and Lead a High-Performing Team**:

- ** Empower Marketing Team**: Cultivate a culture of creativity, purpose, and growth, enabling the marketing team to excel and deliver exceptional results.
- ** Collaborate Across Teams**: Act as a key connector with Country Managers, Sales, Product, and GovSuccess teams to ensure alignment and synergy.
- ** Optimize Through Data**: Define and track performance metrics, leveraging insights to refine strategies and deliver measurable outcomes, working closely with the CEO.

**What can you expect from us?**:

- Unlock your full potential and create social **impact at scale**. Day-to-day, we work with local government leaders across the world to help them connect with their communities.
- Become a key factor in our rapid transition from a startup to a **scaleup** (50 employees today), and our international expansion.
- Work in a **fast-paced, collaborative, and supportive environment**. We share a participatory culture of autonomy and ownership by everyone, not only by leadership.
- Be part of our **dynamic, international team**. We are as serious about our work in digital democracy as we are about having fun on our journey together.
- Enjoy an **informal work vibe** with open communication and full transparency on results.
- Participate in our various **hybrid (in-person/remote) team events**, inspiring team lunches, our company book club, bi-quarterly strategic town halls, and yearly global team retreats.
- Receive a **competitive salary package (salary range is between 80.000 - 110.000 euro gross OTE, 15% variable and depends on what you bring)**, incl. perks such as a yearly training budget, unlimited access to mental wellbeing support via OpenUp, 26 days PTO, quarterly collective holiday, full flexibility on working from home, budget for your co-working space, and much more.
- Go Vocal is committed to being a diverse and inclusive workplace. We encourage applicants of different backgrounds, genders, experiences, abilities, and perspectives to apply._

**What do we expect from you?**:
We’re seeking a strategic, hands-on marketing leader who can drive go-to-market success. You thrive in a small, agile team with a strong bias for action. You are curious, open-minded and passionate about digital democracy. Here’s what will make you a great fit:

- You have 5+ years of hands-on experience working in **marketing or growth**
- You have over 4+ years of experience in building and leading high-performing teams, foster



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