Digital Customer Loyalty Manager

il y a 3 semaines


Brussels, Belgique Groupe Rossel Temps plein

En tant que Digital Customer Loyalty Manager vous êtes chargé.e de la mise en place du programme de fidélisation au service de la relation client principalement sur nos produits digitaux. Vous entretenez et développez (par le biais de la base de données CRM et des diverses remontées d’informations) la connaissance client.

Vous imaginez, développez et mettez en place les plans d’actions pour augmenter la fidélisation de la base de données clients.

**Missions**:
**Développement de l’engagement client**

Vous développez la notoriété, l’image de la marque auprès des clients. Votre mission est de générer de l’interaction entre la marque et ses clients. Vous définissez le type d’expérience émotionnelle à proposer au client : le ressenti avant, pendant, après l’achat du produit ou du service.

**Analyse et suivi des comportements des clients**

Vous analysez les comportements de navigation des clients et identifiez les clients promoteurs de la marque. Vous êtes responsable de la gestion des campagnes de fidélisation et en analysez leurs résultats. Vous assurez également le reporting KPI de fidélisation et reportez les conclusions de vos analyses et informations recueillies auprès des directions concernées (Direction générale, Direction de la Rédaction, Direction Marketing, Direction financière )

**Gestion des prestataires / partenaires / équipes**

Vous mettez en place et gérez au quotidien les partenariats stratégiques dans le cadre de la fidélisation. Vous coordonnez les différents prestataires et fournisseurs. Vous définissez les plans d’action et les exposez aux équipes. Vous êtes responsable du suivi des budgets des opérations de fidélisation.

**Compétences**:

- Maîtrise des logiciels de CRM et back office
- Maîtrise des outils statistiques et de reporting

**Offre**:

- Un contrat à durée indéterminée
- Un package salarial avantageux
- Mais aussi la possibilité de rejoindre une équipe dynamique et transversale au cœur du plus grand groupe de presse francophone à l’esprit familial et offrant de belles perspectives de développement et de mobilité.


  • CRM & Loyalty Manager

    il y a 3 semaines


    Brussels, Belgique Nestle Operational Services Worldwide SA Temps plein

    **Position Summary** **A day in the life of a CRM and Loyalty Manager** - Develop, implement, and monitor CRM strategy across the organization to optimize customer value and engagement according to market and brand objectives. - Define and monitor respective KPIs and adjusts when necessary. Create and write requirements to track these KPI’s fluently and...

  • Loyalty & CRM Manager

    il y a 7 jours


    Brussels, Belgique Le Pain Quotidien Temps plein

    **Le Pain Quotidien: a Belgian concept**: Le Pain Quotidien is a bakery-restaurant chain founded in 1990 by Alain Coumont. Alain was displeased with the quality of the bread in Brussels, so he decided to start making his own sourdough bread using just 4 ingredients: water, flower, salt and time. His concept was successful since by now there are over 200 Le...


  • Brussels, Belgique ARIAD Temps plein

    Our client, one of the biggest retailers in Belgium, is looking for a Digital CX Manager who can define and implement strategic projects to increase customer engagement and improve the overall customer experience. In this role you have to co-define the digital roadmap and coordinate the implementation of strategic projects together with your team of 2...

  • Customer Loyalty Member Ebs

    il y a 3 semaines


    Brussels, Belgique ING Temps plein

    **Customer Loyalty Member IV** EBS**: - **DBWC (Daily Banking Wholesale Clients)**: Fulltime, ING Brussels, Marnix, [combined with 50% home working] Function Name: Customer Loyalty Member IV Function class: 14 Hiring manager: Maryse Vermeiren Recruiter: Liron Wijnberg **A day in the life of a CLT Member EBS.**: **Your key responsibilities.**: - Answer...

  • Digital Account Manager

    Il y a 2 mois


    Brussels, Belgique TTEC Temps plein

    Digital Account Manager About TTEC Digital Belgium ttec is a global digital transformation company specializing in creating loyal customers through memorable customer experiences. We help to bring technology and human connections together to deliver an amazing customer experience every time. For our office in Brussels, we are looking for a Customer...

  • Loyalty Consultant

    il y a 2 semaines


    Brussels, Belgique Comarch Temps plein

    Do you want to work for an international company deeply driven by innovation? Do you want to challenge yourself and step into the exciting world digitization with us? We are looking for a new team player to join our Loyalty Marketing department in our Brussels / Rotterdam office! **CANDIDATE PROFILE** - Degree in either Marketing, Communication, Business...

  • CRM Campaign Specialist

    il y a 2 semaines


    Brussels, Belgique Eurostar International Temps plein

    At Eurostar, we're not just in the business of transportation; we're in the business of crafting unforgettable journeys. As a CRM Campaign Specialist, you will play a pivotal role in our CRM & Loyalty team, where our mission is to retain customers, ignite their engagement, and drive revenue growth. By curating personalized loyalty and B2B communications,...


  • Brussels, Belgique Verisure Temps plein

    Binnen het customer relations departement in België zijn we voor onze customer Loyalty afdeling op zoek naar een gedreven Customer Loyalty Operator. Ben jij iemand met een sterke overtuigingskracht? Kick je op het behouden van klanten? Dan is dit deze uitdaging voor jou! **Verantwoordelijkheden**: - Je gaat klanten overtuigen hun keuze voor Verisure te...

  • Digital Consultant

    il y a 2 semaines


    Brussels, Belgique Anais Digital Temps plein

    **Location** - Brussels, Belgium **Type of job** - Full-time **Category** - Management ANAIS Digital helps its customers accelerate their digitalization by following a lean/agile approach centered on people and data to design digital products that users adopt, and that create a data asset that has value! **Your mission**: As a **Digital Consultant**, you...

  • Customer Loyalty Member Dbbc

    il y a 4 semaines


    Brussels, Belgique ING Temps plein

    **Commercieel Bediende / Customer Loyalty Team Member** **Contract van onbepaalde duur, Brussel.** **80%-90% regime mogelijk.** *** **Je rol & werkomgeving** *** ING in België is volop in beweging, en dat geldt zeker ook voor Client Services. Op deze afdeling doen **Customer Loyalty Teams** er alles aan om elke dag weer de wensen van onze klanten te...

  • Director Insights, Loyalty

    il y a 3 semaines


    Brussels, Belgique Recurv Temps plein

    Als we spreken over de retailsector dan vormt **Carrefour** hier een belangrijk onderdeel van. Carrefour behoort namelijk tot de **top 10** wereldwijd en telt op dit moment **meer dan 14000** winkels internationaal. Wat maakt deze Franse food retailer zo interessant? De focus op **Customer Experience**. De wil om haar klanten zo goed mogelijk te leren...

  • Loyalty Consultant

    il y a 1 semaine


    Brussels, Belgique 2CSI Temps plein

    Loyalty Consultant Reference number: LC/BR/1019236 **Locations**: - Brussels, Rotterdam Do you want to work for an international company deeply driven by innovation? Do you want to challenge yourself and step into the exciting world digitization with us? We are looking for a new team player to join our Loyalty Marketing department in our Brussels or...

  • Business Development Manager

    il y a 2 semaines


    Brussels, Belgique 2CSI Temps plein

    Brussels Reference number: BDMS/BEL/1012080 We are looking for a self-driven, communicative and ambitious Business Development Manager to join the team responsible for development of its operations in Brussels. If you like to meet new people, take advantage of your multi-language skills and have a strong affinity with the retail, manufacturing, travel and/...

  • Expert Loyalty

    Il y a 2 mois


    City of Brussels, Belgique Beager Temps plein

    Beager recherche pour l’un de ses clients, acteur majeur du transport, un Expert Loyalty & Project Lead H/F en freelance: Contexte : L’objectif de notre client est de mener à bien une fusion entre deux entités. Le contexte est donc international avec un environnement très challengeant. Votre rôle : Au sein de la direction Marketing & Commercial, le...

  • Customer Loyalty Operator

    il y a 2 semaines


    Brussels, Belgique Verisure NV Temps plein

    **Customer Loyalty Operator** Êtes-vous le profil commercial que nous cherchons ? Voulez-vous utiliser vos compétences commerciales pour ne pas perdre nos clients? **Ce que nous offrons**: **Salaire attrayant**: Profitez d’un salaire attrayant avec un tas d’avantages extra-légaux (chèques repas, assurance hospitalisation, RTT, ) **Accompagnement...


  • Brussels, Belgique Radisson Hotel Group - Corporate Office - Marketing & Digital Temps plein

    **CRM TRAINEE - JOB DESCRIPTION** **THE JOB**: In the role of CRM Trainee, you will work together with the RHG CRM team and support them in their day-to-day activities. Your primary focus will be to support the development and testing of new capabilities for our CRM & Marketing Automation solution. You will collaborate in documenting and mapping a wide...


  • Brussels, Belgique Radisson Hotel Group - Corporate Office - Marketing & Digital Temps plein

    **CRM TRAINEE - JOB DESCRIPTION** **THE JOB**: In the role of CRM Trainee, you will work together with the RHG CRM team and support them in their day-to-day activities. Your primary focus will be to support the development and testing of new capabilities for our CRM & Marketing Automation solution. You will collaborate in documenting and mapping a wide...

  • Customer Success Manager

    il y a 1 semaine


    Brussels, Belgique UiPath Temps plein

    Overview: The Customer Success Manager is a strategically focused and visible role. The Customer Success Manager is entrusted with our largest and most strategic customers. The CSM works with stakeholders across all parts of the business and at all levels (including the C-suite). The CSM guarantees that the correct foundations are in place to ensure the...

  • Coordinator CRM

    il y a 2 semaines


    Brussels, Belgique Radisson Hotel Group - Corporate Office - Marketing & Digital Temps plein

    **1. **Mission**: - Track & report on Campaign performance & recommend on potential content or process improvements cross channels **2. **Roles/Responsibilities**: - Monitor and analyse campaign performance, providing insights and recommendations for improvement - Collaborate with marketing and sales teams to ensure alignment with overall marketing and...

  • Digital Marketing Executive

    il y a 2 semaines


    Brussels, Belgique JUJUR Temps plein

    In this role, you will setup and coordinate omnichannel marketing communications campaigns from A to Z for one of the clients of the employer in Telecommunication industry. These campaigns are mainly centered around building brand engagement and loyalty for client’s existing customer base. You actively work with our account team, but also with our...