CRM Campaign Developer
il y a 2 semaines
**Description du poste**
- Bruxelles ou Namur_
**Mission**
Au sein du groupe Rossel, vous êtes le référent des outils de marketing automation (principalement Selligent), de la mise en place des campagnes omni-canales à l’accompagnement des équipes éditoriales.
Plus précisément:
- Réflexion autour des campagnes ciblées et personnalisées
- Paramétrages des campagnes dans l’outil de marketing automation Selligent, construction des ciblages, et automatisation
- Suivi des indicateurs clés (KPIs) de délivrabilité, de la gestion des performances, et mise en place de reporting
- Gestion de la pression marketing,
- Mise en place d’A/B test
- Accompagnement des éditeurs, gestion des formations, création des guides ou tutoriels pour les aider à la prise en main.
- Vous suivez l’évolution des nouvelles fonctionnalités et tendances de marché
**Profil**
Issu d’une formation supérieure en Marketing digital et/ou d’une formation en web developer, vous avez une expérience d’au moins 3 ans sur un poste similaire ou dans un service CRM opérationnel
Une bonne connaissance de l’outil de marketing automation Selligent est un plus
Organisé, rigoureux et méthodique, vous aimez la collaboration et le travail en équipe. Vous avez des connaissances en HTML, CSS et SQL et une sensibilité Data/analytique.
Autonome, adaptable et curieux, vous démontrez une capacité à comprendre les enjeux d’un groupe média et de la particularité de ce secteur. La maîtrise de l’anglais est un plus.
**Offre**
Rejoignez un Groupe en perpétuelle évolution
Type d'emploi : CDI, Temps plein
Programmation:
- Travail de jour
Type d'emploi : CDI
Expérience:
- HTML/CSS: 1 an (Optionnel)
Lieu du poste : En présentiel
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